Small Business Marketing

Client:  Coffey & Company House of Interiors


Coffey & Co. is an award-winning, full service interior design firm in Lincoln, Nebraska. 
Their team called on me to assist in the marketing efforts for their business.  


Printed Media Design

Print is thriving at Coffey & Co.  We began experimenting with printed event promotional post cards in 2014 and have had great success.  Every year we do a handful of campaigns promoting sales and increasing customer foot traffic to their retail showroom.


Coffey & Co's Holiday Card

This post card was well received by all of Coffey & Co's clients.  To this day, around the holiday season, we still get comments on this card. 

Coffey & Co's Annual Holiday Open House Post Card

Another highly praised design for the holiday season at Coffey & Co.  The clientéle of the showroom look forward to the cards every year.

 


Website Design


BCI assisted Coffey & Co. with the design and build of a new website for their company. Previously running a non-optimized, Adobe Flash-based web build, without any mobile capabilities led to a less-than-optimal presence online. We took their brand into the now, by completely revamping their site, cleaning it up with modern, clean design that will last many years to come. Optimized for desktop, tablet and mobile devices, along with multiple points of SEO has given their brand a 1000%+ increase in customer traffic, leading to more in-store sales and larger design projects in and around the Nebraska area.


Promotional TriFold Brochure


Coffey & Co. was nominated and won the Lincoln's Choice annual award for Best Interior Design Firm. 

We created promotional trifold brochures to hand out during the awards banquet and ceremony where the staff had a winners booth set up for a charity event
thrown by the Lincoln Journal Star.


Email Marketing


Intelligent email.  Data-driven success.  ROI for Coffey & Co. is my mission.  I have been in charge of Coffey & Co's email marketing campaigns since 2012 creating increased customer engagement year after year.


Sidewalk Sale Print/Digital Campaign


 

Post Card, Social Media & Email Campaign

The Sidewalk Sale is Coffey & Co's biggest sale of the year.  We created this post card [right] and social media / email campaign [top] to drive retail traffic.  The warm summer vibe of the design came together in a beautiful print.